The Story of Kasturi Kundal

Kasturi Kundal is a homegrown brand driven by its unwavering dedication to unmatched quality and unparalleled elegance. At Kasturi Kundal, we strive to bridge the gap between tradition and modernity, offering a curated collection that pays homage to the rich heritage of Indian craftsmanship while embracing contemporary design sensibilities.

As a brand, it is a beacon of hope for the artisans and their families who tirelessly pour their hearts into every creation. With every saree woven, we empower communities, we uplift spirits, and we celebrate the rich tapestry of Indian heritage.

The Birth of Kasturi Kundal: Our Inspiration

Kasturi Kundal is born from a deep-rooted belief in preserving the opulent legacy of Indian handlooms. Amidst the sea of imitations and power loom replicas, the true essence of handcrafted art was fading into obscurity. This realization ignited a passion within us, a burning desire to revive the purity and craftsmanship of traditional saris.

From the meticulous selection of the finest yarns—such as Katan and Bangalore mulberry silk for our silk saris, to the pristine linen, khadi, and cotton for our other creations—we spare no effort in ensuring that each sari in our collection is a testament to this commitment.

A Tale of Tradition & Discovery: Our Journey

Our journey is one of dedication and collaboration. We are deeply involved at every stage of sari-making, embarking on a meticulous journey that begins with sourcing the finest materials and culminates in the creation of timeless masterpieces. Presently, we are privileged to work closely with weaving clusters in Bengal, Banaras, Telangana, and Chhattisgarh, collaborating with over 200 skilled weavers and their families. Together, we weave dreams into reality, infusing each sari with the essence of tradition and the soul of craftsmanship.

Crafting a Timeless Legacy: Our Vision

We envision a world where the sheer charm and aura of pure fabrics shine like jewels and where authenticity and tradition are celebrated. But our vision extends beyond mere craftsmanship. AtKasturi Kundal, we aspire to be more than just a brand—we aim to be a symbol of empowerment, uplifting artisan communities and preserving their rich heritage for generations to come. Through our partnerships and collaborations, we strive to create sustainable livelihoods and foster a culture of appreciation for traditional craftsmanship. 

In the Heart of Kasturi Kundal: Our Values & Commitment

Our commitment runs deep—to preserve, nurture, and carry forward the rich handloom tradition and our brand philosophy reflects this belief—a belief in the authenticity, transparency, and innovation that lie at the heart of every handcrafted creation.

At every turn within our brand, our commitment goes beyond preserving tradition; it's about establishing a bond of trust with our patrons—a promise of purity, variety, and excellence under one roof. With every creation that bears the Kasturi Kundal name, we reaffirm our dedication to creating not just saris, but heirlooms that will be cherished for generations to come.